identity + websites

Small to large design packages. Get a business identity and website to embody your values. Skip to section anchors:

ENA Electronics design scene. Clipboard with a letterhead. Business card and envelope. Laptop with a web page. Circuit board wireframe. Scene from Mockups Design.

identity services

Based on business, industry, budget, mock-ups, and assets. Jess uses design accessibility in all sizes. Small packages are the basics. Mid to large sizes have more goodies. Already have an identity system? Jess can give asset-only options.

Jess isn't using brand or visual as terms. This change is inspired by the disability arts company Kinetic Light. Learn more on the values page.

Style guides are booklets with design identity suggestions. Logo suites have primary, secondary, and alternate versions. Mock-ups are concepts for the real-world. Assets are files like cards, documents, photos, graphics, patterns, templates, etc.

small identity

Single logo and mini style guide with accessibility basics.

Lower budget. Great for start-ups and personal projects.

mid identity

Logo suite and style guide with accessibility resources.

Medium budget. Great for business growth and strategy.

large identity

Logo suite and full style guide with accessibility and assets.

Higher budget. Great for organizations and team projects.

compare identity packages

small size

logo usage

typefaces, spacing

small palette, colour contrast

imagery guide

accessibility resources

one mock-up

mid size

design expression, logos, usage, scale

typefaces, spacing, scale, interactive elements

large palette, colour contrast, simulations

imagery, graphics

custom tips for accessibility

multiple mock-ups

large size

company values, design expression, logos, usage, scale

typefaces, spacing, scale, interactive elements

multiple palettes, colour contrast, simulations, full accessibility data

imagery, graphics, patterns, usage

custom tips and tutorials for accessibility

multiple mock-ups, templates, assets

client identity 1

Activate Agency large identity. Computer with primary text-based logo and te reo Māori [language of the Māori in New Zealand] for style guide. Tablet with an accessible colour contrast chart. Flat phone with a social media template. Standing phone with a transcript template. Digital watch with the alternate icon logo. Double triangle in a circle.

Screen mock-ups from ls graphics.

client identity 2

Disability Dame mid identity. Standing phone with a Pinterest post mockup. Standing tablet with an example post grid and secondary logo. Flat phone with colour swatches and codes. Laptop with a vector art wallpaper pattern. With three disabled line art characters, the sub mark logo and organic shapes.

Screen mock-ups from ls graphics.

client identity 3

Mel Makes a Mess small identity. Angled phone with a social media story example. Angled screen with the logo and squiggle icon forming an "m". Flat phone with an instagram grid. Flat tablet with a two column mini brand guide. Left: colour palette. Right: typography with font levels.

Screen mock-ups from ls graphics.

website services

Based on size, industry, budget, platform, and interaction. Builds can be custom or semi-custom. Jess uses design accessibility as much as possible within a platform, preferably Webflow. She won't work in completely inaccessible platforms, or with overlays.

Wireframe is the concept. Build is the development. Semi-custom edits a pre-made theme. Custom is built from scratch. Platform is a provider like WebFlow, WordPress, Wix, or SquareSpace. Databases are CMS [Content Management System] collections like blogs, shops, dynamic elements, etc.

small website

1-4 pages with minimal code and accessibility basics (any platform).

Lower budget. Great for simple or one page sites.

mid website

4-6 pages with code, one database, and accessibility (Webflow or WordPress).

Medium budget. Great for larger or custom sites.

large website

6+ pages with code, databases, accessibility, and integrations (Webflow only).

Higher budget. Great for complex custom sites or larger teams.

compare website packages

small size

1 page wireframe

custom or semi-custom builds

no databes

no e-shop

client-end editing tutorial or recorded how-to meeting

mid size

desktop wireframes for all pages (detailed home page)

custom or semi-custom builds

1 database (blog-type integration)

possible e-shop styling

client-end editing and maintenance tutorial and/or recorded how-to meeting

large size

device responsive wireframes for all pages (detailed home page)

completely custom builds

3 or more databases (custom)

possible e-shop integration or custom build options

client-end editing and maintenance tutorials and/or recorded how-to meetings

client website 1

Critical Design Lab large custom Webflow website. Desktop with the landing page in light mode. Two columns with text to the left, a coral image and description to the right. Tablet with the dark mode landing page and open site menu, collapsing two columns into one. Dark blue background and bright blue image. Phone with the main area that has adjusted font sizes.

Screen mock-ups from ls graphics.

client website 2

ThisAbility Ltd mid custom Webflow website. Standing tablet with the events database that has a featured image and heading link. Desktop with the landing page. Vertical side fixed navigation and dark-mode main area. Phone with the open dropdown navigation menu that has expandable sub-menu items.

Screen mock-ups from ls graphics.

client website 3

EquiWell Partners small custom Webflow website. Laptop with the landing page. Mint green landing with blue text and a vector illustration of a Black woman zen in the office. Tablet with the about page. Video landing two-column section on blue. Phone with the home page and open drop-down navigation menu.

Screen mock-ups from ls graphics.

our process

An adaptive work method to accommodate every body-mind. Learn more about these practices and how you'll create together.

get started

A digital tablet, pen, and teal notebook with shiny lettering. Flat background with a thick pen shadow. Photo by Alexandra Del Bello.